There are many reasons for holding a fundraising event:
- to raise your profile and awareness
- to attract new members
- to build team spirit among your group members
- to raise funds
BUT
asking directly for support via "Pledge Events" like this one
results in the most amount of money for the least effort.
Just look at Solidarity Cycle -- $250,000 for 5 cycle rides!
asking directly for support via "Pledge Events" like this one
results in the most amount of money for the least effort.
Just look at Solidarity Cycle -- $250,000 for 5 cycle rides!
We get it... most people feel awkward about asking directly for support and here are some tips to help you overcome your hesitancy:
- Make your appeal personal. Take time to modify the sample letter provided and make it personal to you. Touch your donors' hearts.
- Set an ambitious goal and try whole-heartedly to reach it. We find most people can raise $500 - $1500 just by asking. Overcome your shyness -- lives depend on it!
- Use email. You don't have to ask people face to face. If your donor does not wish to support you, they can just delete your request and move on. You don't have to ask again. Do, however, remind them if they promise and then forget.
- Reach out. Contact people locally but also your family, friends, colleagues who live anywhere in the world and don't have the opportunity to come to other fundraising events.
- They will thank YOU! Often people admire your efforts and will thank you for the opportunity to donate. Surprising eh?
- Thank them promptly for the donation and then after the event tell them how it went and thank them again. Send a photo!
- Here is a sample letter for you to personalize.
fundraising_letter_for_flog_22.docx | |
File Size: | 13 kb |
File Type: | docx |